Wednesday, September 20, 2017

5 Things About Concord, CA You Might Not Know

5 Things You Should Know About Concord, CA

While not exactly the biggest of the cities located in the Bay Area, Concord, California has plenty of stories and facts that aren’t always well-known. Here are 5 things you might not know about Concord:

An Early Name Change

You may be familiar with the Todos Santos Plaza, but do you know the significance of “Todos Santos”? Concord was once known, if only briefly, as Todos Santos. In 1868 cattle ranchers Don Salvio Pacheco and his son Fernando Pacheco created a new town after the earthquake of 1868, flooding, and fires befell their town carrying their name, Pacheco. It’s name? Todos Santos. In 1869, they offered the town for free to the people of their fallen city, Pacheco. The townspeople, however, had different ideas for the community name. In April of 1869, the Contra Costa Gazette announced the new town under the name Concord – which means “harmony”.

Notable Natives

Northern California as a whole is a hotbed for science, technology and the arts, and our city is no exception. Concord is home to some big names from the arts world – most notably, Tom, Dave and Frank.

Tom Hanks, the academy award winning actor and director who you may know from “Big”, “Castaway”, “The Green Mile”, “Forest Gump”, “Apollo 13”, or a handful of other major motion pictures, was born in Concord in 1956.

Jazz legend Dave Brubeck, one of the best known “cool jazz” musicians was born in Concord in 1920. He co-founded the Dave Brubeck Quartet in 1951. Dave was known for his experimentation with time signature; recording songs in 7/4, 13/4, and 9/8 time. Some of his more popular work includes “In Your Own Sweet Way”, “The Duke” and possibly most notably, “Take Five” which alongside Paul Desmond (saxophonist, composer, and Brubeck’s longtime partner in jazz) went on to b the first jazz instrumental to sell more than a million copies.

Frank O. Gehry may not have been born in Concord, but he has left a lasting impression on our area. With the 1975 design of the Concord Pavillion. He went on to design the Guggenhiem Museum in Bilibao, Spain; the Walt Disney Concert Hall in Los Angeles, the Olympic Fish for the Barcelona Olympics, and even the Facebook West Campus in Menlo Park, CA; hailed as a garden roofed fantasyland by Wired Magazine.

Home to Marching Champions

Concord is home to the Blue Devils Drum and Bugle Corps, a world class musical marching ensemble that consists of brass and percussion instruments and a color guard. Holding a record 18 Drum Corps International World Championship titles, the Drum and Bugle Corps, whose name gives a nod to their origins – blue for the VFW and devils referring to the Mount Diablo area, holds a record high score with DCI – 99.650. They have finished in the top 5 for the past 40 years.

A Japanese Sister City

Concord became a sister city with Kitikami, Japan in 1974. The Concord Civic Center features a small Japanese garden and sculpture commemorating the relationship. The sculpture, The Communion Bridge, is a two-part piece, with one half in Concord, the other in Kitikami. The cities continue to develop this relationship with exchange students, visits, and tours.

History of Agriculture All Around

While Concord today is more suburban, the area all around was historically agricultural. Grapes, walnuts, almonds, wheat, and hay filled the fields around Concord. During Prohibition, walnut orchards took favor as vineyards were removed. Today, the concord Naval Weapons Station takes the place of what once was miles of wheat, and Napa Valley wine country is a quick drive away, making it an easy day trip for Concord residents and visitors.

Sequoia Signs is proud to be a part of the Concord community. We pride ourselves in bringing cost-effective and attractive signs, vinyl vehicle graphics, advertising and marketing products to the East Bay area. Request a free quote today to bring your business to life with custom signs and graphics!

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Monday, September 18, 2017

One pan chicken with asparagus

Here’s a little gem from Jamie Oliver.  In fact, I’m just going to provide the link.  http://www.jamieoliver.com/recipes/chicken-recipes/quick-crispy-chicken-with-tomatoes-asparagus/

The first time I made this, we were guests at my sisters house and I needed something quick but special- this fit the bill perfectly.  I’ve made it several times since- I love to bump up the olive ratio but do what you like.  Unfortunately I was so hungry, I forgot to take a “plated” photo.  You get the picture.

enjoy!

Tom

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Wednesday, September 13, 2017

How Channel Letter Signs Put You Ahead of the Competition.docx

How Channel Letter Signs Help Your Business Stand Out

It’s important that your business makes a statement. A great way to achieve that is with a channel letter sign. Your sign is the first thing people will see when they enter your workplace, and it can be all the difference you need to help stand out in a field of similar businesses.

24-Hour Visibility 

As the weather turns colder, and days grow shorter, we are left with less and less daylight, yet you still need to keep your company visible and appealing year-round. Bold, illuminated signs or backlit letters allow you to advertise your company and its branding no matter the time of day. Just think: On a dreary day, a gleaming, lighted sign surrounded by a glowing halo may be enough to convince someone passing to enter your pizza parlor for an easy dinner at the end of a long workday. And with that, you have a new faithful customer. Success, thanks to your beautiful new, reverse halo channel letters!

Advocating for Your Brand

What the world sees on the exterior of your workspace ends up being the face of your company. People are more likely to see your sign than they are to stumble across your website or find a business card. With halo lit letters, face lit letters, translucent lighting, and additional customization with the kind of lighting, lettering, and graphics you use, your channel sign can match the attitude of your brand and match the professionalism you already bring to the table. It shows the everyone what kind of work you put out into the world. That kind of unified presentation can set you apart from the rest.

Here is an example of how we helped one company update their channel letter signs to match their brand and their updated logo, advocating for their company and presenting a new face for their business. Now, their business seems modern and forward-thinking due to their sleek new design, and because their signage matches their new logo, they are presenting a streamlined, unified vision of their brand that starts outside and follows the customer inside. That kind of coordination will give you the professional edge over competitors.

Design Versatility

There are countless options in creating your own custom lit letters that will allow you to best represent your company, from lighting to lettering, and even how your sign is mounted. A custom sign feels personal and professional, shows you pay attention to details, and is eye-catching. It’s constant advertising for your business. What more could you want to set you apart from your competition?

From the design to the mounting of the sign, to dealing with the electrical elements, we are there every step of the way to ensure the best possible outcome. We use LED channel letters when creating your signs, meaning, they are not only energy efficient and long-lasting, but our signs are also brighter than older styles of channel letters, helping you shine that much more than the rest. We can work with you to create matching pylon signs as well to coordinate with your beautiful new channel letters. The possibilities and benefits are endless!

Unsure of the options available to you and what they all mean? Here’s a quick rundown of the different kinds of channel letter signs and how they can work for you. Still have more questions about channel letter signs?

Contact us here to get started today! Ready to give your business the splash it needs to take you to the next level? What a bright idea! Request a quote and we can get the ball rolling.

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Wednesday, September 6, 2017

Why Does Your Business Need ADA Compliant Office Signs?

Why You Need ADA Compliant Signs

Whatever your business may be, it’s important to create a space in which both your employees and visitors feel welcome and safe in your office. Including visible, accessible signage not only keeps you compliant with the Americans with Disabilities Act (ADA) regulations, it’s also a great opportunity for you to incorporate office signs that both enhance your brand and make your space a more inclusive one, too. At Sequoia Signs, we are more than happy to work with you to create office signs that follow the requirements of the ADA and also blends seamlessly with your company’s aesthetic and unique brand.

It Will Create a Safe, Accepting Environment

Why do you need ADA compliant office signs? Well, for starters, it’s the law. Many Americans rely on wayfinding signs to navigate through the world on a daily basis. It allows them the freedom and ability to have access to buildings and businesses as safely and effortlessly as possible.

Displaying ADA signage in your office isn’t just important for legal reasons though, and the need for these signs doesn’t stop once you are indoors. The use of accessible plaques and directory signs in your reception or lobby sets the stage for visitors and employees alike to know that your office is a welcoming space where they can feel at ease.

Many Americans with disabilities will choose to work with a business or not based on how easy or difficult it can be for them to access. Using elements like braille outside restroom or office doors, or displaying information about accessible entrances will ensure that people can enter and travel through your building safely. It says that your doors are open to all and that you value all people.

Your Signs Can Match (and Even Enhance) Your Company’s Aesthetic

Office and door signs don’t have to be boring, and we believe that signs that meet ADA regulations don’t have to be boring either. Sure, there are requirements as far as readability, and the kind and color of lettering you use for wayfinding and other accommodations, but these can be incorporated into designs that perfectly match your company’s brand. If your conference room signage is creative, ADA compliant and coordinates beautifully with your logo, you’re presenting a strong, unified brand that’s also inclusive and accessible. How efficient!

We love working with your existing graphic design, and even your logo to keep your office ADA compliant while also maintaining your individual flair. With countless materials like brushed metal and engraved acrylic, and even options like backlighting, your lobby and directional postings, ADA Braille signs, nameplates, sliding and room signs can all be functional, coordinated, and attractive at the same time. ADA signage can even be incorporated into the overall design of your space with the inclusion of surrounding graphic wall decals. And we can even make desk signs to match!

Partnering with Sequoia

The ADA was created in 1990 to allow all people with disabilities the same access to buildings and services that come naturally to those without disabilities. Because of this, there are many regulations in place for ADA signs, which can be a lot to keep track of on your own. Braille must be hung at a certain height. Type styles used may not include serifs. Bathroom signs must be posted on a specific side of the door. The list goes on. These specifications can seem overwhelming to someone unfamiliar with the regulations. We at Sequoia Signs know these requirements, and can effortlessly and artfully implement them in your office so that you don’t have to worry about it. Contact us today to learn more!

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